A campaign that visualises Zurich’s corporate strategy internally
Zurich approached Landscape to help articulate the business strategy of their Global Corporate business to Zurich employees. At the time, it was a wordy and unengaging PowerPoint slide. We picked out the key messages to create a ‘Trinity’ graphic icon that was then used across posters, interactive banners and deskdrops. We also created environmental graphics for pillars within the head-office so that it looked like the strategy was so ensconced within Zurich it was part of the construction of the building itself.